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Insurers are battling to re-imagine relationships with their customers and at the heart of the new vision they are developing is liberating the power of data. Much of it is buried in their legacy systems but it is also to found elsewhere as the age of digital connectivity generates new data sets. In-depth research carried out by Research in Insurance and MarkLogic provides a fascinating insight into how insurers are facing up to the challenges posed by the complex, inefficient legacy IT systems found in every insurance organization.