MarkLogic software addressed all of our needs.
Its flexibility enabled us to build an SNL-tailored predictive analytic engine. As a result, SNL app users can discover, view, share and enjoy the amazing content from the classic Coneheads, Landshark, and Cheerleaders to the newest great comedy from this season and beyond.”
The SNL app is based on smart content generated with the MarkLogic database, letting fans quickly and easily find favorite videos from the last 40 years. The app includes a recommendation engine, driven by MarkLogic Semantics, that adapts to fans’ preferences to help them discover new characters and sketches they weren’t aware of previously.