This case study chronicles one organization’s focus on streamlining its publishing process to facilitate the creation and delivery of new products. With the growing use of the Web and other electronic sources for information discovery and access, organizations like Oxford University Press are being pressed to deliver content through multiple channels. They must also create products that are aimed at specific market segments, often utilizing multiple information sources.

For Oxford University Press, each new online project meant starting from scratch. Building a standard publishing platform and using XML for its content format enabled Oxford University Press to quickly produce new products in much less time and re-use work from previous projects.