Blog

Avoiding the Franken-beast: Polyglot Persistence Done Right

Why should people store many kinds of data in one place? Why not put the many kinds in many places? A customer of mine has learned the answer the hard way by doing the latter, so I thought I’d write it up as a case study so you don’t have to suffer the pain that […]

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Build Better Retail Loyalty Programs With NoSQL

“For retailers who lack the capability of using information about their card-holding customers and turning this data into tailor-made, individual, shopper-specific propositions – loyalty systems are no more than an expensive gadget.” 1 In my last post, Reinventing Loyalty Programs to Win, we discussed the fact that most loyalty programs in retail fail because they lack vision or […]

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Reinventing Your Retail Loyalty Program to Win

“U.S. internet users belong to more than 13 loyalty programs, on average, according to brand loyalty data analyzed by eMarketer. But only 50% of users are active members.” 1 In Retail, few issues differentiate the winners from the losers more clearly than successful loyalty and rewards programs. Perennial winners at Retail loyalty programs, such as Kroger […]

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DoD Visits MarkLogic to Talk Tech-Led Transformation

“Think about our big data projects. We know that in the same way that the National Weather Service or the development of GPS and satellites created entire new ways that people organized their lives, that in healthcare, for example, there are going to be transformations taking place because of the ability to collect and analyze […]

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Why Do Retailers Miss Out on E-Commerce Opportunities?

In my last post, we outlined the reasons why so many retailers fail to take advantage of the e-commerce opportunity and concluded that any solution for driving e-commerce sales growth must provide consumers with superior search capability, personalized promotions, value and convenience. Additionally, the solution must be able to provide all of this in real-time. After all, for […]

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Semantics: Solving Today’s Complex Big Data Challenges

What is Semantics and why should you use it? In this infographic, we answer those questions and also provide an example of one of our customers using semantics to model complex relationships in their data. Please take a look, share it, and download the SNL 40 app to see semantics in action! × Semantics Infographic […]

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Retailers: Are You Meeting the Needs of Digital Consumers?

“One customer can shop with us in so many different ways — in stores, on their phones, at home, we’ll win one customer at a time.” – Doug McMillon, CEO of Wal-Mart, announcing a $1 billion investment in e-commerce   E-Commerce today is the fastest growing segment of the Retail industry. In Q1 2015, online […]

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Digitizing Risk Data Architecture Reporting… to Avoid Plea Bargaining

Can applying semantics make BCBS 239 reporting consistent and comparable across all financial services’ regulatory bodies? Let’s explore. When “Best Practice” isn’t good enough… The regulatory vagueries and the punitive fines are making for a tense summer for bank risk officers. On the one hand, regulators are demanding asking for a whole lot of architectural […]

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Consumer 360: Reaching Each Consumer With a One-in-a-Billion Message

“We make some of the best known brands in the world, and those brands are used by 2 billion people every day.” – Unilever Few industries reach out to and impact the lives of more consumers every day than the Consumer and Retail Industries. Yet the industry’s transformation from Mass Marketing to 1:1 Marketing is […]

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Live on Enterprise NoSQL – It’s the SNL 40 App!

At the Hollywood IT Summit on May 14, Michael Martin – SVP Product, Technology and Operations, NBC Entertainment Digital – spoke about the unique opportunity his team had to reinvent the way fans interacted with one of the network’s most famous and widely loved shows, Saturday Night Live. To accompany the 40th Anniversary of Saturday […]

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