Keynote Speaker

Andrew McAfee

Andrew McAfee, the founder of the term “Enterprise 2.0,” joined the faculty of the Technology and Operations Management Unit at Harvard Business School in 1998. His research investigates how managers can most effectively select, implement, and use Information Technology (IT) to achieve business goals. He was the recipient of a US Department of Energy Integrated Manufacturing Fellowship for his doctoral research, which focused on the performance impact of enterprise information systems such as SAP's R/3.

His current work falls into two categories. The first is an ongoing investigation of why large-scale IT initiatives fail so often and what general managers can do to guide these efforts to success; some results from this work have been published in a Sloan Management Review Article. The second is a project to understand what kinds of multi-company IT-based efforts succeed, and what impact new technologies such as Web Services will have on competition and collaboration.

McAfee developed and teaches the MBA course Managing Information Technology. He also teaches Executive Education courses, such as Delivering Information Services, the Owner/President Manager Program, the General Manager Program, Extracting Maximum Value from Information Technology, and Senior Executive Program from the Middle East.

He was awarded a Doctorate in Business Administration at HBS in 1999. He also holds dual MS degrees in Mechanical Engineering and Management from MIT as a Leaders for Manufacturing fellow, and BS degrees in Mechanical Engineering and in Humanities from MIT.

Prior to coming to HBS, Professor McAfee worked as a consultant in operations management, advising clients in a range of industries including aerospace, consumer electronics, white goods, and OEM electronics.

He continues to consult, primarily on helping companies formulate and execute IT strategies and he speaks frequently to industry and trade groups. His new book on Enterprise 2.0 will be published by Harvard Business School Press in late 2008.

General Session Speakers

Marc Strohlein

Chief Agility Officer, Outsell

In his capacity as Chief Agility Officer, Marc Strohlein is responsible for aligning and optimizing Outsell's employees, processes, and technology to produce better products and services, while reducing time-to-market and development costs. Marc also supports the analytic coverage and advisory services that focus on content software technology, covering key technology developments affecting the information supply chain and its impact on publishers, aggregators, and database providers.

David Kellogg

President and CEO, Mark Logic

David Kellogg Dave has worked in the database and applications software industry for over 20 years, and has strong experience in marketing, operations, strategy, and product lifecycle management. Prior to joining Mark Logic, Kellogg served as senior vice president of worldwide marketing at Business Objects, a leading business intelligence software company. Kellogg was a key member of the executive team that grew Business Objects from $30M in revenues and 250 people to over $850M in revenues and over 4,000 people during his nine years there. Before Business Objects, Kellogg was vice president of marketing at Versant Object Technology, a provider of object database management systems. Prior to that, he held a number of technical and marketing positions with Ingres Corporation, a maker of relational database systems and tools. Kellogg has a dual bachelor’s degree in geophysics and applied mathematics from the University of California at Berkeley, and a master’s degree in business administration from Saint Mary’s College.

Christopher Lindblad

Founder and Chief Architect, Mark Logic

Chris is a seasoned technologist with over 20 years of software development experience. Before founding Mark Logic, Chris was the architect of Ultraseek Server, Infoseek’s enterprise search application, now one of Autonomy’s principal products following the acquisition of Verity. Chris had overall responsibility for the creation of Ultraseek Server, including the architecture, design, and development. Prior to Infoseek, Chris pursued post-doctoral research in high-speed networks and real-time video processing at the Massachusetts Institute of Technology (MIT). During his research tenure at MIT, Chris authored over 15 publications in internet and multi-media technologies. Chris holds a bachelor’s degree in engineering and computer science from the California Institute of Technology, and a master’s degree and Ph.D. in computer science from MIT.

Ian Small

Senior Vice President and General Manager, MarkMail

Ian was most recently the founder and chief development officer of CogentSoft, an enterprise data management startup. Prior to CogentSoft, Ian was the chief strategist and knowledge officer at marchFirst, a position that followed his prior role as chief technology officer at CKS Group. In these roles, Ian architected and championed the company’s interdisciplinary services strategy. Ian had a broad executive mandate which included corporate strategy, market positioning, knowledge management, and merger integration. Prior to his five-year tenure at CKS, USWeb/CKS, and marchFirst, Ian worked at Apple Computer for 7 years, where he led several advanced product and research teams. In his final role at Apple, Ian was responsible for the engineering management and product release of QuickTime VR, Apple's breakthrough virtual reality technology. A holder of nine US patents, Ian has a bachelor’s of applied science degree in engineering science and master’s degree in computer science from the University of Toronto.

Andrew Feit

Senior Vice President of Marketing, Mark Logic

Andy brings to Mark Logic more than 20 years of high technology marketing and sales experience. Prior to joining Mark Logic, he served as chief marketing officer of Knova, where he expanded Knova's presence in the customer service and support markets while extending the company's reach across new markets. Before joining Knova, Andy was senior vice president of marketing at Adomo, and prior to Adomo, he served as senior vice president of marketing for Verity, Inc., where he was responsible for worldwide marketing and product strategy for the company's full range of search, categorization, and business process management solutions, generating more than $140M in annual revenues. Previously, Andy held executive and marketing positions at Quiver, Inktomi, and Infoseek. Andy holds a bachelor's degree in chemical engineering from Tufts University.

Ron Avnur

Engineering Manager, Mark Logic

Ron Avnur is the engineering manager in the Mark Logic product group, responsible for MarkLogic Server. He has been working in database and systems design since 1996, and his experience includes work for enterprise software companies Cohera (PeopleSoft), BusinessLayers (Netegrity), and Informix. Avnur holds a bachelor's degree in electrical engineering and computer science, and a master's degree in computer science, both from University of California, Berkley.